McKenna Townsend at the National Franchise Exhibition 2025

McKenna Townsend at the National Franchise Exhibition 2025

Our team had a fantastic day attending the National Franchise Exhibition at NEC, Birmingham in October, proudly supported by the British Franchise Association. It was brilliant to meet so many ambitious business owners and franchise professionals and discuss how strategic marketing and communications can help drive growth, lead generation, and long-term success.

A key highlight was listening to the story behind Australia’s fastest-growing Mexican QSR franchise, Zambrero, from the brand’s UK CEO, Emily Teh. Founded in Australia by Dr. Sam Prince in 2005, Zambrero is now a global brand and has partnered with McKenna Townsend to launch its franchise recruitment programme in the UK, helping the brand to open 100 restaurants by 2030.

As Advisor Members of the BFA, we’re passionate about supporting the UK’s thriving franchise community, helping brands create ethical, sustainable, and scalable growth strategies that deliver real results.

With over 20 years of experience working with leading names such as Subway, Gong cha, Zambrero UK, and easyStorage, our team understands what it takes to build strong, successful franchise brands.

The exhibition continues to be a key event for the industry, providing valuable opportunities to connect, share insights, and collaborate on driving the future of franchising forward.

If we didn’t get a chance to connect at the event, we’d love to continue the conversation. Get in touch to find out how we can support your franchise development and marketing plans.